Big highlight for Hiilite
Okanagan Edge Staff - May 26, 2021 - Business Buzz

Photo: Facebook

A Kelowna marketing firm is getting plenty of wanted attention this week after earning a notable distinction.

Hiilite Creative Group was chosen as one of 26 recipients of the 2021 Canadian Business Excellence Awards for Private Businesses, which are given to those who “demonstrate a strategic approach to delighting … customers, engaging employees and fostering a culture of innovation at your workplace.”

Hiilite is proud of the honour because it lost 50% of its 2020 revenue due to the COVID-19 pandemic. All staff members got together and agreed to take a 30% pay cut to keep most of them employed. The company says it is now thriving more than it was before the pandemic.

The 2021 Canadian Business Excellence Awards will be hosting a virtual cocktail reception on June 9. The leader of each winning organization will say a few words.

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