Okanagan wineries teamed up to raise $10,000 for COVID relief.
Frequent Pour Fine Wine Merchants and four of its generous community-spirited winery partners managed to raise $10,000 for United Way’s COVID Relief Fund last week. The promotion ran for three months in local liquor stores with $1 from every wine purchase going towards the program.
One Lake Country winery, 50th Parallel Estate, contributed over half the total raised. 50th Parallel owners Curtis and Sheri-Lee Krouzel say they are thrilled to help.
“We love to invest in our people, and that means supporting those in need in the communities in which we live, work and play too,” Curtis Krouzel said. “We are thrilled to have been a part of this collaborative initiative where there is even more impact if we work in partnership with others, too.”
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