Kelowna tech company GetintheLoop has announced a new President and COO.
Chris Pinkerton comes to the company after serving as vice president and head of the Mediative Consulting Group, an award-winning digital media, and marketing company.
Prior to Mediative, Chris helped grow Enquiro, an innovator in search marketing and consumer behaviour research, which was acquired by Canada’s Yellow Pages Group in 2010.
“A digital media executive like Chris Pinkerton joining GetintheLoop is a testament to the hard work our team has put in to disrupt traditional marketing. Chris’ experience in the mobile and digital advertising space immediately boosts the scope and opportunities for GetintheLoop. I am excited about Chris’ philosophy on strategic growth and product expansion. His personality is a perfect match for our wolfpack at GetintheLoop. We are excited,” GetintheLoop’s shared CEO and Founder, Matt Crowell, said in a statement.
Pinkerton comes to GetintheLoop at a time when the company is experiencing significant growth. This summer, the GetintheLoop app launched the Vancouver and Edmonton.
“I’m excited about the raw potential of GetintheLoop. This remarkable team has created a scalable solution which connects businesses with the communities they serve. The team has built more than just a cool marketing platform, they have changed the way people interact with local businesses. This paradigm shift has helped accelerate GetintheLoop’s adoption and growth in Western Canada,” Pinkerton says.
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